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Privacy Policy

How we protect your data and privacy at BlueTick. Last updated: June 1, 2025

The TL;DR

We take your privacy seriously. We only collect the information we need to make BlueTick work (like your account details and email analytics). We never sell your data to third parties. We use bank-level encryption to keep everything safe, and you own all of your contact data. If you ever want your data deleted, just ask.

1. Introduction

Apport Software Solutions Private Limited ("BlueTick", "we", "us", or "our") operates the BlueTick Email Marketing platform available at bluetick.io. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our platform.

By accessing or using BlueTick, you agree to the collection and use of information in accordance with this policy.

2. Information We Collect

Account Information

When you register, we collect your name, email address, company name, and billing information.

Usage Data

We automatically collect information about how you interact with our platform, including IP address, browser type, pages visited, and time spent.

Email Marketing Data

We process email content, delivery status, and engagement metadata (opens, clicks) on your behalf. You remain the data controller for all recipient data.

Payment Data

Payment transactions are processed by third-party payment processors. We do not store full card details on our servers.

3. How We Use Your Information

  • To provide, operate, and maintain the BlueTick platform
  • To process transactions and send billing-related communications
  • To send product updates, security alerts, and support messages
  • To analyze usage patterns to improve our service
  • To comply with legal obligations
  • To detect, prevent, and address technical issues and fraud

4. Data Sharing & Disclosure

We do not sell, trade, or rent your personal information to third parties. We may share your information with:

Service ProvidersCloud hosting, analytics, etc.
SMTP PartnersTo deliver your emails reliably
Law EnforcementWhen required by law
SuccessorsIn case of merger or acquisition

5. Data Security

We implement industry-standard security measures to protect your information, including:

  • ISO 27001 certified infrastructure
  • AES-256 encryption at rest and in transit (TLS 1.3)
  • Role-based access controls
  • Regular security audits and penetration testing
  • Dynamic data masking for sensitive fields

6. Data Retention

We retain your data for as long as your account is active. Upon account termination, we delete or anonymize your data within 90 days, except where retention is required by law.

7. Your Rights (GDPR & DPDP)

Depending on your jurisdiction, you may have the right to:

Access: Request a copy of the personal data we hold about you
Rectification: Correct inaccurate or incomplete data
Erasure: Request deletion of your personal data
Portability: Receive your data in a machine-readable format
Objection: Object to certain processing activities

To exercise these rights, email privacy@bluetick.io.

8. Cookies

We use essential cookies to operate our platform and analytics cookies to understand usage. You can control cookie preferences through your browser settings. We do not use advertising or tracking cookies.

9. Children's Privacy

BlueTick is not directed to individuals under 18. We do not knowingly collect personal information from minors.

10. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by email or by posting a notice on our platform. Your continued use after such notification constitutes acceptance.

11. Contact Us

Privacy Officer

Apport Software Solutions Pvt Ltd

Office No. 3, 4th Floor, Connekt Coworks, Andheri East, Mumbai 400093

privacy@bluetick.io